Social Media Marketing

Social Media Marketing is from the youngest and most popular types of Digital Marketing that help marketers advance their brand image in a most powerful and trendy manner.

Social Media Marketing is nowadays preferred by different businesses for optimizing the image of a brand, business, product, or an individual. We all are mostly aware of different social networks around us such as Facebook, Google+, Twitter, Instagram, YouTube, LinkedIn, Snapchat Pinterest, etc.

In addition to these, there are niche networks, discussions, forums, dynamic blog groups and the places wherever two-way discussion happens comes under the radar of Social Media Marketing.


Creating and distributing quality content in a well-targeted manner is the base of successful Social Media Marketing campaigns.

Why Pay To Post on Social Media?

Audience Targeting

Organic social media posting is an excellent way of promoting your brand’s message to new users who may not have heard of you before. What’s more, it’s free! However, paid social media advertising allows you to really get in front of your core target audience. Targeting demographics that we can choose between include location, age, interests and more.

Fulfil a Certain Objective

Paid social media can be tailored to achieve a certain business goal. For instance, do you want more brand awareness, more product sales or more client leads? Using the targeting options that platforms such as Facebook have available, we can achieve these objectives.

Build a Customer Journey

Consider organic social media to be at the very top of the sales funnel and where people may come across your brand for the first time. We can then use paid social media to increase brand awareness, getting more people to see your brand. Moving on to create a customer journey and get people further down the sales funnel. For example, showing your latest offer to everyone who has watched your brand awareness video.

Social Media replaces nothing, but compliments Everything

Our Success Stories

Allow our team’s experience and knowledge to guide you through. What makes our social media marketing offering unique is our proven ability to combine the power of social media with social data to maximize ROI. As a people, we are a socially savvy tribe that thrives in digital communities giving us an edge in deeply understanding digital consumers from an insider look. Write to us via info@swiftsmarketing.co.ke or call +254 701 533 275